We want to start this year by sharing a really fun assignment that we delivered last week. This was part of the course Digital Marketing in the Executive MBA program at BI. The assignment instructions were something like this: Develop a digital marketing strategy that capitalizes on a virtual reality multisensory experience for a brand… Les mer
Ten sins in data science projects
Technology is advancing, and it is advancing fast! These advances bring changes with them, they are changes that not only affect our daily lives but they are changes that are affecting the industry in a very dramatic way. An universe of new data sources, new content, new data are emerging all around us, call it… Les mer